Executive Producer of Digital Content – WEAR, Pensacola

Category:
News
Position/Title:
Executive Producer of Digital Content
Details:
WEAR ABC 3, in sunny Pensacola, FL has an immediate opening for an Executive Producer of Digital Content to help take our presence in the digital world to the next level. This position will be tasked with the upkeep and execution of strategic growth plans for our website, weartv.com. The Executive Producer of Digital Content will be in charge of making sure our site is the most up to date, informative and engaging experience in the Northwest Florida market. This position will manage our social media efforts, including our Facebook and Twitter sites. This person will also develop specialized web content pages for our website and social media sites. This position will also coordinate all digital efforts with our sales and promotions departments.
Vacancy Type:
Full Time
Date Posted:
7/18/2014
Closing Date:
8/18/2014
City:
Pensacola – 32506
State:
Florida
URL:
www.weartv.com

Experience:
•Coordinate social media content produced on behalf of WEARtv.com.
•Manage and implement online and mobile content for News.
•Develop and maintain strategic partnerships, assist in budget preparation, staff hiring, scheduling, training, and development
•Create content strategies, assist in marketing campaign development and implementation, review and analyze site metrics.
•Meet with staff regularly to provide digital platform training, support and innovative integrations and develop new growth and revenue.
•Maintain high level communications with all station management.
•Meet with vendors and potential vendors to improve existing and develop new programs as well as find and develop new initiatives and programs to advance the digital team.
•Other responsibilities as assigned
Requirements:
•Significant background in media content development and marketing, preferably in television or online, strong creative, verbal, and writing skills.
•Minimum two years’ experience including understanding of Internet technology, website development and marketing, major industry and local players, key factors driving the industry and applications for media companies and advertisers.
•Must be able to work on short timeline projects and perform under tight deadlines.
•Experience in content management systems.
•Working knowledge of social network platforms, their associated metrics platforms and Google Analytics.
•Ability to thrive in an environment of constant change, uncertainty, and complexity.
•Ability to work collaboratively with diverse individuals within and outside the company; ability to envision and negotiate alliances, joint ventures and partnerships.
•The position also requires brainstorming and coordinating our multi-platform approach for breaking news, special events coverage and station initiatives.
•This person will supervise our digital content team.
•Previous experience in a TV broadcast operation a plus.
•Irregular hours will be required periodically
Contact:
Sinclair Broadcast Group is proud to be an Equal Opportunity Employer and a Drug Free Workplace.
Please apply online by going to www.sbgi.net/employment

Job posted by an EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER

(08-18-14)