How to Become a Great Leader

In today’s fast changing world of broadcasting, success or failure comes down to one thing:  local leadership.  Great stations usually have great leaders.  Failing stations usually have poor leaders.  Leadership is never neutral.

Leadership is a learned skill that can turn an ordinary manager into outstanding motivator.  In this session Hank Price explains why some leaders excel while other fail.  He dives into the underlying forces of employee expectation, corporate pressure, competitive drive and bottom-line performance that make leading a modern television or radio station a complex undertaking.  Even experienced leaders will find the session enlightening.

Price has a dual background in general management and executive education.  He ran five television stations, including WBBM in Chicago and KARE 11 in Minneapolis.  He also spent 15 years as senior director of Northwestern University’s Media Management Center.  He currently serves as director of leadership development for Ole Miss.  His column, The Price Point, is a regular feature in TV Newscheck.  Price’s latest book, Leading Local Television, is a category leader on Amazon in both print and Kindle formats.