Grow your New Business Efforts On-Air and Online

Arm your sales people with the best conversion research available. We will review the 2018 Media Comparison Study showing the influence local broadcast has on consumers both on-air and online. In addition we will discuss hot industries, great ideas, online trends, and ATSC 3.0.

Brian Wexler‘s career spans 28 years beginning in sales and marketing for WJW-TV in Cleveland OH.  He is a seasoned veteran in broadcast and digital sales, having worked as Local, Regional and National Sales Managers for a number of television stations owned by leading broadcast groups, including TEGNA, CBS Television and FOX Television.

In his TVB role, Brian is responsible for working with member stations to create category-specific presentations to further establish local broadcast television as the leading medium for advertisers and agencies.  Brian resides in Tampa FL and presents the TVB Road Show to local businesses in his East Coast region educating them on the power of local broadcast television.  He also works closely with station account executives in his region providing training via webinars, webcasts and in-person meetings.