NEWS PRODUCER – WBRC

WBRC 6 News is on the hunt for a news producer who sees rundowns as a blank canvas, not just a checklist. We’re looking for someone who brings bold editorial instincts, strong news judgment, and the creativity to shape fast-moving, high-impact newscasts that serve and surprise our viewers. You’ll have access to multiple live capabilities and a team that thrives on urgency, clarity, and storytelling that goes beyond the obvious. If you know how to turn facts into compelling moments and you’re not afraid to try something new, we’d love to see what you can do.

Were looking for a smart, creative, and driven producer to join our team and take the lead on our weekend evening newscasts. During the week, you will fill in on other shows as needed, and yes, that might include holidays.

This isn’t a plug-and-play role. We want someone who takes initiative, thinks critically, and isn’t afraid to make bold editorial calls. If you love building a show from the ground up and making each newscast better than the last, this is the place for you.

Duties/Responsibilities would include, but not be limited to:

What you’ll do:
– Use your editorial judgment to help decide what makes the show and what doesn’t.
– Work closely with reporters and managers to build fast-paced, impactful, and original newscasts.
– Keep a close eye on social media to spot trends, find fresh angles, and highlight the stories people are talking about.
– Get creative with visuals, think graphics, viewer photos, webcam interviews, and anything else that brings a story to life.
– Write for all platforms, from web to social, and post with visuals and video that grab attention.
– Interview subjects and dig into stories to make sure they’re accurate, fair, and worth watching.
– Pitch in on live breaking news and special coverage, sometimes unscripted, always high-stakes.
– Work with reporters and producers on promos, teases, and content development.
– Follow up on tips, chase leads, and help find the next big story.
– Make smart, fast decisions under pressure, especially when things change at the last minute.
– Write clean, clear copy across platforms, even when the deadline clock is ticking.
– Follow journalistic and legal guidelines.
– Edit video for both broadcast and digital.
– We’re looking for someone curious, collaborative, and confident, a critical thinker who’s ready to jump in, take ownership, and elevate every show they touch.

Qualifications/Requirements:

– The successful applicant’s background must include a minimum of one year of experience in a newsroom.
– He/she must be a self-starter with a passion for news.
– He/she must be willing to work weekends, holidays, and overnights when needed.
– The position is not for a beginner.

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on “apply now”, upload your resume, cover letter, and references