Digital Sales Assistant
Position Overview
WAFF has an immediate opening for a Digital Sales Assistant in Huntsville Alabama. The Digital Sales Assistant works daily to support the sales department with digital advertising campaigns. This role is responsible for coordinating digital orders, executing instructions for digital graphics/ad creation, and inputting digital orders, assigning traffic, and facilitating the overall digital sales process. Additionally, the Digital Sales Assistant will monitor active campaigns, conduct research, and generate performance reports.
The ideal candidate is a highly organized, technologically savvy, and detail-oriented communicator who excels at managing multiple projects in a fast-paced, deadline-driven environment.
Key Responsibilities
• Campaign Coordination & Order Creative? Entry: Request, input, and monitor digital orders and creative scheduling for all campaigns, ensuring all deadlines are met.
• Creative Liaison: Coordinate the submission and creative development of digital ads through Gray Digital Media Digital Design and 2 AdPro.
• Traffic Management: Assign, update, and monitor creative traffic on digital campaigns to ensure seamless execution.
• Client & Team Communication: Collaborate effectively with internal sales teams, Media Executives, and clients to develop, implement, and support comprehensive digital media strategies and marketing campaigns.
• Campaign Monitoring & Optimization: Monitor digital campaigns actively, troubleshoot delivery issues, and ensure appropriate follow-up with internal teams and clients.
• Manage advertising specs and guidelines with advertisers as the company and product offerings evolve.
• Reporting & Analysis: Track campaign performance and create analytical reports using tools such as Gray Insights, Google Analytics (GA4), and other reporting platforms.

Qualifications & Requirements
Skills & Competencies
• Communication: Superb written and verbal communication skills, with a strong focus on collaborative teamwork and excellent customer service. Ability to work with an internal and external team to execute campaigns with precision.
• Organization & Detail: Exceptional organizational skills and high attentiveness to detail, with strong data entry and multitasking capabilities.
• Problem Solving: Strong troubleshooting, adaptability, and problem-resolution skills in a high-pressure environment.
Technical Proficiency
• Core Software: Proficient in Microsoft Office (Excel, Word, PowerPoint, Outlook)